Wild Sol Project

Project Scope

  • Brand Refresh - Updated fonts and graphics while maintaining the client’s beloved logo.
  • Custom Icons - Added hand-drawn icons that reflect the vibe of her business.
  • Logo Variations - Refined and updated logo variations for a cohesive brand presence.
  • Social Media Templates - Designed custom templates for social media to ensure consistency across platforms.
  • Shopify Website Update - Updated the Shopify site with custom graphics, videos, and an engaging About page to reflect the refreshed brand identity.

brand elements

image one description

image two description

image three description

season

summer 2024

timeline

4 weeks

service

Brand Strategy

For this project, we worked with Wild Sol Project on a brand refresh and website redesign. The client was happy with her original logo, but we focused on updating the fonts and creating hand-drawn icons that aligned with her business’s values. We also fine-tuned the logo variations to ensure they were versatile and cohesive. To further elevate her brand presence, we designed social media templates that were consistent with the new identity. On the website side, we revamped her Shopify store with custom graphics, engaging videos, and an updated About page to align with the refreshed branding, creating a cohesive and modern online experience.